Joost Luiten on the popularity of the DP World Tour and the lack of 'big names'

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As the Dutchman Joost Luiten heads into the final round of the BMW International Open in Munich, where he holds a three-shot lead, he highlighted the importance of the DP World Tour and European tournaments ahead of the final round. Luiten also emphasized that Asia could be a great market for the DP World Tour, but that Asians still prefer to watch golf matches on TV.

“We have some great events, especially in Europe, where people come and watch,” he told Scotland, as quoted by scotsman.com “That’s what we need. For sure in Asia sometimes, there is nobody, but it’s a different culture there and different weather and different type of people. It’s more for the TV there.

But I think those are important for the DP World Tour as well. I think it’s not only about getting the crowd in; it’s also about getting the product out on TV and into the homes of the people.”

Joost Luiten on DP World Tour: There will be new young guys

Although there has been a lot of emphasis lately that the DP World Tour has no perspective and that it will disappear, Luiten believes that the DP World Tour attracts enormous attention to itself, and that it has great popularity, despite the lack of a few big names.

“That’s why we are still here and maybe the big names, the Sergios and the Ian Poulters, left and are gone,” -Luiten continued.

The Dutchman expects the appearance of young golfers who have great quality. They will be one of the reasons why DP World Tour will always be popular.

“But there will be new young guys coming through. They will show their face and people will start to appreciate them and be a fan of those young lads. We need to give it time as well as there is a shift going on and that doesn’t happen overnight. It needs time.”

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